Austin skyline

FounderFriendlyCapital.

We provide the capital and expertise to enable business owners to both dream big and protect what they've built.

"Everything they've said is everything they've done — to the letter of the law."
Portfolio Company Founder & CEO
We've Been to
the Mountaintop.

There's no substitute for experience. We have founded, scaled, and sold our own successful companies to private equity. We have sat on your side of the table. Now, we partner with leaders like you to build towards your dream.

LP First Capital Team
Shared ownership and accountable stewardship.
Our Companies
United Land Services
Open Road
Cascade
Rewind
What to Expect From Us.
Meritocracy
We believe economic rewards belong to those who have earned them.
Ownership
The stewardship of founders' equity and investor capital is our #1 priority.
We Eat Last
Our partners come first. When they win, we win.
Speed
We move with a sense of urgency.
Dream Big
We believe it doesn't cost anything for founders to dream big.
Builder Mentality
Value creation and growth strategy are hardwired into our approach.
The Last Private Equity Firm
You'll Ever Talk to.